We’ve opened up sessions during October to book in some complimentary breakthrough strategy sessions:

15th + 16th October

22 + 23rd October

29th + 30th October

During the session, we will discover the exact steps you need to take in order to generate consistent sales.

Where did September go?

Restrictions are being tightened up again and I fear we are about to enter a VERY difficult period – made even more challenging by the onset of winter here in the UK.

However, there will be winners through all of this and I am convinced that the single most important key to that success is MINDSET.

Picture yourself and where you are in your business, career and life. Now picture the person who has similar raw talent and ability to you but is at a different level.

Their achievements leave you in awe and if you were living their life you’d really feel like you had made it. Now investigate the difference. Dig really deep into the gap between you and them and work out why it’s there.

You might point to differing circumstances. Maybe you think you have more commitments, fewer contacts, or just less luck. Maybe you think they just happened upon the right place at the right time. They probably know the right people too.

You have exactly the same number of hours in your day. If you really wanted to, you could turn any disadvantage into something that makes you unique. It could form part of your success story.

I’ve referred to making money but read whatever measure of success you are optimising for. A lifestyle, a certain achievement, a change in the world or another level in your career or life.

There is always a way of solving a problem if you think creatively enough.

Now is the time to talk to your customers. Talk about successes. Talk about failures. And serve your customers the most value possible.

Through COVID I have been working with businesses, who have had huge commitments, obligations, setbacks and bad luck. They chose to push on in spite of those things, not use them as reasons not to.

Super-successful performers are constantly trying to better themselves to reach a higher level. Explaining it all away; pointing to chance or luck-completely misses the opportunity to take inspiration and learn.

There are people out there with the same abilities as you, running flourishing businesses throughout COVID. Find out what’s in the gap and take the steps to close it!

To book your strategy session, get in touch with Naima at naima@closerconsultancy.com

The importance of online presence for your business goes far beyond setting up a website that contains the name of your company and contact details. It involves creating a digital platform for your business where people can find useful information and interact with you through social media networks.

Digital Era

Digitalisation and the current times has made it totally necessary for people to rely on the internet to look for products and services that they need. Any online business that does not effectively have an online platform risks losing new lucrative opportunities.

24 Hour Availability

The internet is always available and can showcase your business 24/7. This enables your prospective customers to find your products and services at any time of the day and from any location in the world. If you run a retail business, your online store will be accessible on a 24 hour basis and customers can conveniently order your products whenever they need to. This is a key advantage over retail shopping where you have to wait until business hours.

Brand Building

A strong and memorable online image allows you to build your brand and gain the credibility that you need to attract more customers. Along with making your business readily accessible, an online presence gives your customers an easy way to find out more about what you have to offer.

Positive Image

Interacting with your customers and getting feedback from them through online reviews as well as regularly updating your online posts will create a positive image for your business. Personable experiences and interactions will turn your customers into loyal fans and into your promoters. This type of image increases the likelihood of prospective customers doing business with you and boosting your sales.

Larger Audience

Getting online gives you access to a much larger audience that includes people within your location and beyond. This exposes your online business to even more opportunities and gives you the chance to operate on an international level.

Positive Reviews

A credible business that values its customers can look forward to positive reviews that will result in customer loyalty and a broader customer base. Customers often use reviews to make their purchasing decision and it’s important to prioritise quality customer service.

Effective Marketing

Having an online presence makes it easier for you to market your business and sell your products. A professionally designed and informative website with well written content enables customers to make informed purchasing choices. Getting your business online provides a marketing platform that gives you a cost effective way to reach a wider audience.

Accessibility

It is essential for both small and large businesses to maximise on the benefits of having a strong online presence. Aspects such as dynamic search algorithms and social networks are influential in the process of making it easier for customers to locate different businesses online. A business that does not have an online presence is regarded as non-existent in 2020.

Customers get all information they need from Google and search engines are an unrivalled source of data. You can hire professionals who can help you establish an online presence based on their knowledge of factors ranging from the latest algorithms to search engine codes. Marketing your business online includes launching your website, SEO and strategic use of social media.